What is Bima Sugam & how will it be different from a PolicyBazaar? Hari Radhakrishnan explains

The Bima Sugam is a proposed one-stop-shop for all insurance-related queries, including policy purchase, claim settlement, and insurance advice. It is envisioned as a trusted platform by the regulator, IRDA, and customers can trust the product as it is being promoted by the regulator. The platform will be more like an Amazon-style platform where everybody can come together to transact. There will be buying and selling of products and after-sales service in the form of policy issuance

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